FreshDirect Internship Work — Gabi Portfolio Site

project 2Freshdirect Internship Work

During my time at FreshDirect, I worked on various projects such as email advertising, social media campaigns, internal communications, and presentation boards. I primarily used photoshop and illustrator to make these designs.

Local Month Campaign

I crafted emails and website banners that celebrated local brands throughout August, highlighting FreshDirects strong connections with a variety of vendors. These emails and banners focused on:

Curated Selection: Showcasing a thoughtfully curated range of local products across categories to display the variety.

Vendor Stories: Using visuals to share vendor narratives and their direct relationships with us, building a personal link.

Local Month Rewards: Designing visuals for the Rewards Program, emphasizing local and seasonal product suggestions to boost
engagement.

B2B/Email advertisements

Fall Campaign Social Media Ad’s